Tool, Linkin Park and a revamped Alice in Chains will anchor a new addition to the summer festival circuit.
Dubbed Epicenter, the rock-focused event is scheduled for Aug. 22 at the Fairplex in Pomona and also will feature Australian metal act Wolfmother and Tom Morello’s latest project, Street Sweeper Social Club.
Hip-hop artists Atmosphere and Aesop Rock also are scheduled to perform at the all-day event, as are Hollywood Undead, Atreyu and Sonny.
Epicenter will be produced by Right Arm Entertainment, which specializes in radio station festivals and has worked with KROQ-FM (106.7) on its Inland Invasion events.
Tickets go on sale Saturday through Ticketmaster. Prices, not including surcharges, range from $79.50 for general admission to $125 for VIP access.
Tool is set to appear at several rock events this summer, including Colorado’s Mile High Festival, New Jersey’s All Points West Festival and Chicago’s Lollapalooza, which takes place Aug. 7-9.
The festival market seemed to take a hit heading into the summer season, with the cancellation of Florida’s Langerado Music Festival because of poor ticket sales and the scaling back of Indio’s country-focused Stagecoach from a three-day to a two-day affair.
But surviving multi-day events have reported strong results.
In April, Stagecoach set single-day attendance records, and attendance at the 10th annual edition of the Coachella Valley Music and Arts Festival was up over 2008.
–Todd Martens
Photo: Linkin Park’s Chester Bennington Credit: Richard Hartog / Los Angeles Times
